Art is a Gif(t)

CONCEPT: Create Art drops intended where each mint is intended to be given as a gift by the collector. When the gifter is collecting the token as a gift, have an easy option to add the recipient's wallet address OR send as an email with an invitation to onboard. With the email option, as the recipient opens the email, the giftee will be gifted the art in a newly created wallet that they can claim through an easy process. If the art is not claimed within a certain amount of time (say a year), the token is transferred to the user who bought the gift token. 

FUNCTIONALITY: Onboarding! This would allow current art collectors to easily onboard friends as instant collectors of digital art. This removes the usual onboarding education limitations (problems with creating a wallet, learning how to transfer money into the correct currency ext). Even if the onboarded recipient just lets the art sit there until they are comfortable to collect more, it opens the door to web3 because there are no strings attached as a giftee. 

VALUE + ENGAGEMENT: Adding new collectors/users to the ecosystem is a win-win all around. This makes it fun and surprising, a positive experience, for the person being onboarded. More users = more engagement. What is it that we say about the rising tide lifting all ships?